tag:blogger.com,1999:blog-1139522170292921085.post8067283226350092357..comments2010-01-01T00:43:16.155-08:00Steve Lombardihttp://www.blogger.com/profile/05461886884104853140noreply@blogger.comBlogger1125tag:blogger.com,1999:blog-1139522170292921085.post-19445718102964033992009-09-12T15:02:23.489-07:002009-09-12T15:02:23.489-07:00There was a great white board video posted yesterday on &quot;The Long Tail Searches&quot; I referenced in my earlier posting. <br /><br />There is significant changes on the horizon with SEO with Bing coming into the search space, not to mention Google Caffeine, and the potential Microhoo partnership. <br /><br />A great analogy for SEO - you invest a lot of money/effort/time into getting visibility for a handful of keywords, without a single click even happening. It&#39;s like that yellow pages ad you pay for every month, whether someone looks at the ad or not. Whereas PPC is something that you pay only when someone is actively interested in the services/products you offer in your targeted area. <br /><br />And kudos to ReachLocal for being listed #39 on Inc&#39;s Fastest Growing Privately-Held Companies. We must be doing something very right. <br /><br />ReachLocal RepAnonymousnoreply@blogger.com