The Legal Advertising Blog
Tuesday, December 22, 2009

Yelp, Google and Consumer Reviews of Lawyers

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Late last week, Google and Yelp looked like they were ready to join forces - to the tune of $500MM+ for the Yelp team. Now, the deal appear...
108 comments:
Tuesday, October 27, 2009

Using Public Relations to Build Web Traffic

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One of the most tried and true methods for building awareness for lawyers or a law firm is to be involved with a newsworthy case. The same i...
76 comments:
Monday, October 12, 2009

The Google Local Business Center and Local Search

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If you have been using Google regularly over the past few years, you've probably noticed how Google has started including Google Maps re...
59 comments:
Wednesday, September 23, 2009

Ethics Rules v. Hot Startup: What Makes Sense for Consumers and Lawyers?

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I've been following a couple of developments in the local/legal Internet advertising market that seem to highlight the disconnect betwee...
7 comments:
Friday, September 18, 2009

Overview of Online Marketing for Lawyers

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Last weekend, the CA Bar held its annual meeting in San Diego. I was fortunate enough to present an hour long session on online marketing fo...
63 comments:
Tuesday, August 11, 2009

Use Competition for Legal Services as an Opportunity

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One of the biggest frustrations I hear from lawyers on a daily basis is dealing with consumer inquiries that do not turn into paying clients...
27 comments:
Tuesday, July 21, 2009

Common Lawyer SEO Mistake: Keyword Envy

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I was speaking with a lawyer the other day that told me, “if you want to generate case leads via search, there are only a few keywords that ...
241 comments:
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